This year's Brand Licensing Europe is already the fastest selling to date. There are 130 companies signed up currently - but expect many more to be on board by the time the doors open at Olympia in September.

New faces this year will include Hasbro - which returns to BLE after a six-year absence - plus Paramount, Hallmark, Biplano and Kings Features among others. Several exhibitors have also increased their stand sizes including Mattel Brands Consumer Products, The Licensing Company, Start Licensing, Walker Books, Lego, Classic Media and Mondo TV.

A new B2B agency is also on board, with Braben looking to develop BLE's social media campaign.

Click here to visit the official site.