Features
RSS Feed
Light Fund Swim, Day 6 - sponsored by Bella Sara
Rob Corney, Bulldog Licensing - Live from Malta
May 27
The Diceman cometh...
Swimming through Xlendi Bay is like a game of chance with jellyfish and it was suggested at the start of the final day that, to avoid the sting in the tale of the marine roulette, ‘Lucky’ Flook should start from a different bay to free up the swim for the rest of us.
But the Commander would hear none of it and, sticking to the regime of ‘all for one…’ the team headed back into the waters for the last swim of the trip. Swimming behind said lucky in the pitch black of the cave, poor Jane Kennedy and Angie Cullinan both got stung bringing the trip total up to 31, not to mention the mozzies who attacked during our descent down the sheer face of gorsebush alley on the second day.
The stings got so bad that medical advice needed to be sought this morning to bring down the scarring, especially to the facial wounds, but the good news is that Sarah Turley has already taken three pantomime bookings for the next Christmas season with her glow-in-the-dark nose.
Fuel for the journey was limited – a week of swimming trials that regularly challenge even the most committed groups of open water swimmers, jellyfish stings, sunburn and nasty bruising from being thrown around the Heylam Puki in heavy seas combined with an ‘interesting' meal on the Thursday night to make the going tough. The Commander and Lizzie had built up the famed Roulade, one of a number of ‘specialities’ at the restaurant. The order was placed for ten Roulades and the waiter went off to calculate The Commander’s commission before returning with a glum look to reveal that there were only two portions of the dish.
A quick re-ordering ensued and it was soon clear that Craig’s decision to go all Kiwi by ordering the lamb chops resulted in the best dish. Downsie had a challenge as he was presented with a plate of fish which looked like it had been freshly scooped out of the nearby harbour, whilst Stephen and Rob elected to go for the Suckling Pig which arrived looking like something out of a porcine remake of the Texas Chainsaw massacre and cooked up by local chef Damian Hirst.
The shot of Bajtra, a local spirit distilled from the prickly pear, helped to take the mind off the food, but proved to have its own issues on entering the cold water. Thankfully, Susie Orr was on hand for the umpteenth time in the week, supplying energy drinks and mints that had been liberated from the hotel bar, showing leadership qualities that will stand her in good stead as she retrains to become a teacher.
A quick 1.5km (c. 60 lengths) swim round the bay and up to the salt pans where Ian Downes scored 9s right across the board by re-entering the water a la Johnny Vegas in Benidorm… top bombing. Back across the bay for a bit of cave swimming in almost pitch blackness eased out the muscles and enabled the group to swim under a rock shelf about three metres down and three metres across and back into the bay, skirting the jellyfish encampments en route before leaving the water and narrowly avoiding the deposit that the local feral cat had left at the bank of Xlendi… an impressive effort, most agreed.
Leaving the water for the final time we looked back and noted with chagrin that it was the calmest, flattest water of the entire week. Towelled off and waiting for the minibus transfer back to the mainland, we saw that one of next week’s Swimtrekkers was an avid reader of the blog, electing to break her own arm rather than endure the torment that has been faithfully documented on these pages.
Into the back of another cut-and-shut and off across Gozo at breakneck speed, we headed past the local vendors who were busy selling converted minibus seatbelt holders as vases before boarding the ferry back at Mgarr Harbour, scene of the start of several adventures for the team. The half hour ferry trip ran parallel to our longest swim from Gozo to Malta and, for the first time on the trip we were all able to relax in the thought of our achievements with the thought of a cold beer as opposed to a cold swim!
Back at the airport and Cassie Allen was dragged towards the aircraft as she saw a ‘man in uniform’ and liked the cut of his jib… the only surprise was she hadn’t made an earlier play for the Commander but as Jane had earlier pointed out, she doesn’t do double-barrelled! Onto the plane and the aircraft seats, designed by Ethiopian Airlines on the way out had seemingly been replaced to accommodate a forthcoming USA Obesity Forum, or so it seemed from the trimness of the swimmers’ bodies on the return leg.
Congratulations to all who survived the 30.1km (notwithstanding rough seas) that have been covered this week and a huge thank you to all of our sponsors and to the crew at Swimtrek who made this massive adventure possible and, to all those who flirted with the idea of doing this trip this time around… we’ve got your names...
The Swimtrek Adventurers:
“A week of immense physical and mental challenge where the boundaries were constantly pushed and the bar of achievement consistently raised. A superb team effort in an unrivalled spirit of camaraderie, cordiality, conviviality and non-stop frivolous humour and mischief. A once in a lifetime experience with no better bunch of swimming and professional colleagues. Outstanding to all and ‘very well done’.” Stephen M Gould
“A challenging week with a lot of memories – hopefully we have reached our fundraising target and reaped the benefit of everyone’s effort. It was a week to remember, but not to repeat!” Ian Downes
“There were laughter and tears together with at least 30 death threats for Stephen as the going got tough, but the Commander brought us through unscathed. A massive undertaking for a very worthy cause… now, where’s the bar?” Rob Corney
“Scarred, but going back for more. After a week of jellyfish magnetism, next up is a swim to Monaco to try my lucky streak." Richard ‘Lucky’ Flook
"Despite the legacy of the jellyfish, looking forward to future challenges including a relay channel swim next year.” Sarah ‘Rudolph’ Turley
“It’s amazing what paths our lives take – four weeks ago, I met Ian Down who recruited me for the Maltese Islands Swim. Several km of swimming later with an amazing team it’s all over with lots of money raised for charity, a few tired muscles (!) and many happy memories, we head home. Thanks to all the sponsors and thanks to a great team.” Susie Orr
“I learnt more swear words in the jellyfish minefield than I ever did in Liverpool. Thanks for the life-changing challenge.” Ange Cullinan
“It’s almost a year to the day that I agreed to this challenge and I can’t believe that it’s over already. There are times I had thought about pulling out, but despite the sunburn, jellyfish scars and sheer exhaustion I can honestly say I’ve had a fantastic time and it’s brilliant to know we’ve raised so much for charity. Well done to everyone.” Cassie Allen
“What sticks in the memory? Unfeasible amounts of pasta, nervous tension before each swim you could cut with a knife and everyone in bed by ten. But if there’s one thing that sticks out above all others as an indicator of abnormal behaviour it must be the pathetic bar bill for the week typified by two things: Rob Corney nursing half a pint of pale ale through all of extra time and penalties for the Champions League final and Cassie, Craig and Susie splitting one glass of wine for their evening’s alcoholic intake.” Ian Down
“One year of anticipation, six months of training…. One week of blood, sweat and tears (and laughter) and now a lifetime of memories. Jellyfish stings, windburn, sunburn and throwing up whilst swimming will have me dining out for years. Personal high points however have to be Ian Downes’ Johnny Vegas dive into the bay and the cave dive – a fantastic week with fantastic people for a fantastic cause… will not be doing it again.” ‘Lady’ Jane Kennedy
“A week relaxing in the Med – what a great way to raise money for charity! Shame about the 30km swim in freezing, jellyfish infested waters. That said, amazing experience!” Craig Rowell
Today's swim blog is bought to you in association with Bella Sara. Granada Ventures is proud to sponsor Swim Trek with Bella Sara, taking inspiration from the latest Native Lights trading card collection featuring underwater fantasy horses. Targeting girls five to 12, Bella Sara has sold over 50 million trading cards and has over 2.5 million registered users on www.bellasara.com. Sababa Toys, HarperCollins, Codemasters and Hachette will be launching products in late 2008/2009.
Other Features
- BLE NEW EXHIBITOR SPOTLIGHT: Heidi Sturgess Illustration & Design
Aug 28
- MY LIFE IN LICENSING: Jeremy Saul
Aug 28
- SPORTS MONTH: Behind the stable door
Aug 26
- SPORTS MONTH: Sports stars and image rights
Aug 20
- SPORTS MONTH: Ambush Marketing and the 2012 Olympics
Aug 13
- MY LIFE IN LICENSING: Serena Sibbald
Aug 20
- NEED TO KNOW: Ambush marketing
Aug 13
- MY LIFE IN LICENSING: Anthony Duckworth
Aug 12
- SPORTS MONTH: Sector Guide Special
Aug 11
- THE BIG INTERVIEW: Andrew Kerr
Aug 07
- MY LIFE IN LICENSING: David Scott
Aug 04
- Treading the boards
Jul 31
- MY LIFE IN LICENSING: Martin Lowe
Jul 28
- OPINION: Getting the most from your promotions
Jul 24
- MY LIFE IN LICENSING: Lorne Bloch
Jul 23
- THE BIG INTERVIEW: Peter Byrne
Jul 20
- MY LIFE IN LICENSING: Kirsty Guthrie
Jul 17
- MY VIEW: Learning through play
Jul 14
- LICENSING TRENDS: New York 08
Jul 10
- MY LIFE IN LICENSING: Helen Neno
Jul 09
- PRE-SCHOOL MONTH: Sector Guide Special
Jul 08
- RETAIL FOCUS: Ty’s Toy Box and All Aboard Toys
Jul 04
- MY LIFE IN LICENSING: Denis Huré
Jul 01
- NEW YORK 08: HAVE YOUR SAY
Jun 20
- Euro 08: A Missed Opportunity for UK Retail?
Jun 20
- MY LIFE IN LICENSING: Mark Hurry
Jun 16
- CHORION: Strength in depth
Jun 06
- MY LIFE IN LICENSING: Andrew Maconie
Jun 06
- THE BIG INTERVIEW: Richard Woolf
Jun 05
- OPINION: The Power of the Licence
Jun 03
- MY LIFE IN LICENSING: Melanie Humberstone-Garley
Jun 02
- NY State of Mind
May 29
- EVENT PREVIEW: Licensing International 2008
May 23
- Light Fund Swim, Day 5 - sponsored by Spongebob Squarepants
May 23
- Light Fund Swim, Day 4 - sponsored by Pingu
May 22
- OPINION: Four For One
May 21
- Light Fund Swim, Day 3 - sponsored by Ben 10
May 20
- Light Fund Swim, Day 2 - sponsored by Pinky & Perky
May 20
- MY LIFE IN LICENSING: Rob Wijeratna
May 19
- Light Fund Swim, Day 1 – sponsored by Barbie and LazyTown
May 19
- MY LIFE IN LICENSING: Ged Backland
May 12
- MY LIFE IN LICENSING: Katie Foster
May 07
- INTERVIEW: Gill Pritchard, Director of Children's, BBC Worldwide
May 02
- MY LIFE IN LICENSING: Richard Woolf
May 01
- MY VIEW: The Green Debate
Apr 28
- Favourite childhood toys
Apr 21
- MY LIFE IN LICENSING: Vickie O'Malley
Apr 21
- MEET THE BOARD: Part 3
Apr 11
- MEET THE BOARD: Part 2
Apr 10
- MEET THE BOARD: Part 1
Apr 09
- MY LIFE IN LICENSING: Paul Comben
Apr 09
- LICENSING TRENDS: Toys
Apr 08
- Trumps Tower
Apr 04
- In The Swim - Part 6
Apr 02
- MY LIFE IN LICENSING: Jane Garner
Mar 31
- MY VIEW: Gibson versus video games
Mar 31
- MY LIFE IN LICENSING: Lisa Shapiro
Mar 26
- OPINION: The Packaging Debate
Mar 20
- MY LIFE IN LICENSING: Rob Corney
Mar 18
- INTERVIEW: Katarina Dietrich, CEO, CPLG
Mar 13
- OPINION: Why we need homegrown TV talent
Mar 11
- MY LIFE IN LICENSING: Andrew Carley
Mar 10
- MY LIFE IN LICENSING: Darran Garnham
Mar 03
- FEATURE: Central Eastern promise
Mar 03
- In The Swim - Part 5
Feb 28
- MY LIFE IN LICENSING: Sandra Vauthier-Cellier
Feb 26
- MY LIFE IN LICENSING: Janet Woodward
Feb 19
- INTERVIEW: Katie Foster, Director of Brand & Licensing, Europe, LazyTown
Feb 15
- MY LIFE IN LICENSING: Graham Saltmarsh
Feb 11
- TERRITORY REPORT: Central and Eastern Europe
Jan 28
- My Life in Licensing
Jan 28
- Open to Question: Michael Connolly
Jan 28
- OPINION: The low down on licensed promotions
Jan 18
- In The Swim - Part 4
Jan 14
- INTERVIEW: Clare Piggott, VP Consumer Products, Nickelodeon UK
Dec 13
- COMMENT: The Long Tail Theory
Dec 04
- COMMENT: Why publishing is key in licensing
Nov 28
- Open to Question: Keith Chapman
Nov 26
- HOT TOPIC: Industry challenges in 2008
Nov 19
- In The Swim - Part 3
Nov 07
- INTERVIEW: Alan Fenwick, VP Cartoon Network Europe EMEA
Nov 01
- COMMENT: Is Olympia a worthy venue for Brand Licensing?
Oct 30
- SHOW REVIEW: Brand Licensing Europe 2007
Oct 30
- SPOTLIGHT: British Academy Children's Awards
Oct 24
- In The Swim - Part 2
Oct 22
- OPINION: Kids' TV in crisis?
Oct 15
- OPINION: The Big Health Issue
Oct 05
- Open to Question: David Binnie
Oct 01
- RETAIL SPOTLIGHT: Woolworths
Oct 01
- OPINION: It Takes Two
Sep 24
- In the Swim - Part 1
Sep 24
- EVENT PREVIEW: Brand Licensing Europe 07
Sep 20










