Features

The King of Fluff - according to some - talks us through his 16 year career in the licensing business...

Having joined Entertainment Rights four months ago, Andrew Kerr has arrived in the middle of a key time for the firm. Here, he speaks to Samantha Loveday about Postman Pat: SDS and why he's not afraid of signing up different kinds of content...

Ranging from the well-known - such as football, cricket and rugby - to those which aren't quite as prominent on the UK High Street (NASCAR and MLB for example), Licensing.biz takes a look at some of the major sporting properties available for licence...

Anthony Duckworth talks us through 16 years of selling licensed character bedding...

With the Beijing Olympics upon us and the brand licensing sector desperately racking its collective brains to work out how to survive the impact on business of the credit crunch, plans just might be hatching to shore up business with some merchandise-planning themed on the 2012 Games...

For those unfamiliar with this gung-ho sounding expression, 'ambush marketing' is a practice designed to divert attention from official sponsors typically in relation to sporting events.

A 14-year licensing industry veteran, Sibbald tells Licensing.biz what makes the business so special for her...

Personality/image rights attach themselves to celebrities across all spheres of the entertainment world, be they actors, pop stars or celebrity chefs.

Britain's equestrian eventing team recently achieved team bronze at the Beijing Olympics, with Tina Cook making her Olympic debut presence known with an individual bronze to add to Britain's medal table.

The former TLC man talks us through his ten years in the business...

Licensing.biz kicks off a series of features on new exhibitors at this year's Brand Licensing Europe. Having founded her company back in 2001, designer and illustrator Heidi Sturgess is now looking at licensing to expand the business further...