Features

Now in its fifth year, LF-CEE is currently the only licensing event for the emerging Central and Eastern European marketplace. As the industry gets ready to make the trip to Prague on March 16th and 17th, Licensing.biz takes a look at what they can expect to see...

While the recession is making itself felt in CEE, it's important to remember the licensing industry in the region is still in its infancy, so there's plenty of room to grow, says ELC's Hakan Durdag...

As the industry gets ready to head to Prague this weekend, Licensing.biz finds out more about the event from Christine Annechino of organisers Licensing Brands International...

From pre-school favourites such as Fifi and the Flowertots and Dora the Explorer, through the tween and teen period of Barbie, Bratz and Hello Kitty, and into the more adult brands like Fame and Grease, the girls' market is nothing if not diverse...

Nearing her fourth birthday, Fifi Forget-me-not was one of the first in a raft of pre-school brands specifically designed for girls and has been an international success story. Katie Roberts takes a look at her journey so far...

Growing up in a family with three sisters I remember my mother saying "things were different in my day" and "don't grow up before your time".

China has always been a key market for Disney, but as the recession begins to bite across Asia, what challenges now lie ahead for the company? Samantha Loveday finds out from Guenther Hake, head of DCP Greater China…