Entries in ‘May 2009’ (13)

ART & DESIGN MONTH: What makes a great brand?
Monday, 11th May 2009 at 4:57 pm

ART & DESIGN MONTH: What makes a great brand?

With shaky economic conditions and changing consumer tastes, this is probably a good time to ask 'what makes a great licensed brand?'

THE BIG INTERVIEW: Maura Regan, VP & GM, Global Licensing, Sesame Workshop
Friday, 15th May 2009 at 9:06 am

THE BIG INTERVIEW: Maura Regan, VP & GM, Global Licensing, Sesame Workshop

In the first of a series of special interviews with big name US licensing companies exhibiting at Licensing International, Samantha Loveday finds out what we can expect from Sesame Workshop this year and beyond…

ART & DESIGN MONTH: Surtex 09 Preview
Friday, 15th May 2009 at 9:29 am

ART & DESIGN MONTH: Surtex 09 Preview

Samantha Loveday speaks to the show organiser to find out what’s in store for visitors…

Licensing International 09: Show Preview
Tuesday, 19th May 2009 at 11:36 am

Licensing International 09: Show Preview

The move to Las Vegas has been a major industry talking point for over 18 months and now it's time to see what all the fuss has been about. Here's what some of the key exhibitors will be showcasing this year...

THE BIG INTERVIEW: Darren Kyman, Executive Director, Paramount Licensing
Wednesday, 20th May 2009 at 12:59 pm

THE BIG INTERVIEW: Darren Kyman, Executive Director, Paramount Licensing

Continuing with our series of special interviews with big name US execs in the lead up to Licensing International, Samantha Loveday finds out what’s in-store from the licensing division of the film giant…

THE BIG INTERVIEW: Kirk Bloomgarden, EVP Worldwide Consumer Products, Cookie Jar
Tuesday, 26th May 2009 at 9:16 am

THE BIG INTERVIEW: Kirk Bloomgarden, EVP Worldwide Consumer Products, Cookie Jar

The firm's head talks new-look Strawberry Shortcake, CPLG and how it's weathering the downturn...

ART & DESIGN MONTH: Sector Guide Special
Wednesday, 27th May 2009 at 9:50 am

ART & DESIGN MONTH: Sector Guide Special

We highlight a selection of the companies currently operating in this busy sector...

CELEBRITY LICENSING SPECIAL: The fame game
Wednesday, 27th May 2009 at 11:32 am

CELEBRITY LICENSING SPECIAL: The fame game

How can you ensure a win when working with the stars?

CELEBRITY LICENSING SPECIAL: Picking the right partner
Wednesday, 27th May 2009 at 12:04 pm

CELEBRITY LICENSING SPECIAL: Picking the right partner

There are few who would argue that celebrity doesn’t sell

ART & DESIGN MONTH: Choosing the alternative option
Wednesday, 27th May 2009 at 12:50 pm

ART & DESIGN MONTH: Choosing the alternative option

The Bright Agency's chief on the world outside of branded characters

EXECUTIVE ADVISORY BOARD
Wednesday, 27th May 2009 at 1:56 pm

EXECUTIVE ADVISORY BOARD

The Licensing.biz Executive Advisory Board on how 2009 is panning out

THE BIG INTERVIEW: Isabelle Gilmour, VP Consumer Products, EMEA, Hasbro
Thursday, 28th May 2009 at 9:25 am

THE BIG INTERVIEW: Isabelle Gilmour, VP Consumer Products, EMEA, Hasbro

Transformers, GI Joe, EA and why 2009 isn't a transition year for Hasbro

FA sweet on licensing
Friday, 29th May 2009 at 12:21 pm

FA sweet on licensing

England team set for banner year and FA Cup gets promoted to iconic brand status...

13 articles