Facebook phenomenon forges into apparel, sleepwear, accessories, gifts and more.
Knockout Licensing has announced six additional licensees for The World's Cutest Dog, Boo.
The popular pup now has over 5.8 million fans on Facebook.
Accessory Innovations has been granted rights to make Boo bags, backpacks, totes, rolling luggage, wallets, and electronics cases.
Enesco has been granted rights to produce and sell Boo holiday ornaments, mugs, figurines, and waterglobes.
H.E.R. Accessories will be making and marketing Boo costume jewelry and hair accessories.
Skinit has signed up to make Boo skins for mobile devices such as phones, tablets, laptops, netbooks, and portable music players.
Canada’s JCorp will be producing a Boo line of Girl’s apparel, sleepwear, and packaged underwear along with backpacks, and lunch boxes for the Canadian market.
Finally, London-based Somerbond will be making Boo nightwear and underwear for Topshop.
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