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OPINION: The Big Health IssueOPINION: The Big Health Issue

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TLC's Daniel Avener explains how the industry should be motivating kids into taking the right decisions about their own health.

Daniel Avener, global brand director at TLC, has said that the licensing industry needs to seize the initiative and motivate children into taking the right decisions about their own health.

While this is a call to arms for our industry, Avener also believes that if we don't act, then something will be done for us with ever restrictive limits on advertising and promotions.

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