News
FEATURE: Chorion
Helen Jacobs Jun 12 2008, 9:09am
If the past six months is any indication of what's to come, Chorion has a strong future ahead of it...
With the addition of some 40 new properties to its portfolio from the acquisition of Copyrights Group, plus plenty of action surrounding Noddy and Mr Men, Chorion is going to be very busy, indeed.
And as its MD, Jane Turner (pictured), tells licensing.biz, the secret to its continuing success lies in the timeliness of its properties’ stories and its ability to turn engaging storytelling into engaging toys, entertainment and online offerings.
To read the full article, please click here.
