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BRAND PROFILE: Wimbledon
Licensing.biz staff Aug 22 2008, 10:48am
Sports month continues with an in-depth look at the All England Lawn Tennis Club brand.
The name ‘Wimbledon’ has worldwide recognition and appeal and is synonymous not only with the premier tennis event in the world but with quality, tradition and heritage. Because of this the brand has been able to be licensed by a large number of companies not directly related to tennis or sport such as Waterford Crystal and Links of London in the UK and other diverse categories in other parts of the world.
To read the full brand profile, click here.
If you are interested in seeing your brand appear in this section of Licensing.biz, email Adrian Miles or Samantha Loveday.
