Stan Lee's Pow Entertainment is deepening its ties with The Walt Disney Company.

Walt Disney Studios entered into a first look deal with Pow in 2007 and since then has worked closely with Lee on the development of a number of projects. Under the new agreement, Walt Disney Studios expands that relationship through enhanced rights to the creative output of Pow, as well as certain exclusive consulting services.

Disney will also take a ten per cent equity stake in Pow for $2.5 million.

"Stan has incredible creative energy and continues to come up with great original stories that can work across many of our platforms, ranging from console games to motion pictures and from our boys-focused Disney XD network to mobile devices," said Bob Chapek, president of worldwide distribution at Walt Disney Studios.

"Put that together with his knowledge and familiarity of the Marvel universe and it makes perfect sense to extend our excellent working relationship with Stan and Pow."

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Lee added: "Disney has been a great partner for us and we look forward to working closely with them in the coming years."