
Firm announces deals with four new partners in a range of categories.
In Italy, a range of Lazytown puzzles have been unveiled by Editrice Giochi. The first design hit the market last month with more to follow later in the year.
Just Promotions has signed a three-year deal with LazyTown for Meet adn Greet and Mini LIve Show appearances in Australia and the Westfield Centres in New Zealand (2010 only).
Smiffys has signed a licence to produce a line of costumes, wigs and accessories based on Stephanie and Sportacus.
Finally, Ultimate Products will be producing a range of oral health care products for LazyTown including toothbrushes and toothpastes, which they will sell worldwide.