Licensing Industry

Big names lead Vivendi mobile push

Samantha Loveday Feb 6 2008, 10:04am

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Firm's first half 2008 line-up consists of a raft of popular TV and film licences.

A wide range of genres, a smattering of big name licences and some evergreen video games properties will lead Vivendi Games Mobile's charge through the first half of this year.

The company has revealed seven key titles, which it believes will pave the way for a successful 2008.

"The titles that launch over the next few months position us strongly for the start of our second full year in the industry," said Paul Maglione, president of Vivendi Games Mobile. "The line-up features a wide range of genres, as well as an ideal balance between big licensed brand and owned IP.

"The games we're announcing today will provide a strong opening quarter for us in 2008, and will pave the way for more blockbusters to come."

Licensed properties include Prison Break - with the game including all the winning TV show elements such as the original plot and characters - The Bourne Conspiracy, based on Robert Ludlum's best selling books and film franchise, and The Spiderwick Chronicles, which is based on the upcoming film.