Toy company to produce a line of games and puzzles for the pre-school brand.
Entertainment One has added Jumbo Games to the licensing programme for its pre-school property, Humf.
The deal runs until 2014 and will see Jumbo produce a range of Humf games and puzzles, starting from £5.99.
The first three titles will launch from June and will include the Humf Jumbolino game, a 4 in 1 shaped puzzle and a 20-piece puzzle assortment.
"We are very excited to be working with Entertainment One to produce a range of Humf games and puzzles," said Gray Richmond, MD of Jumbo Games. "We are always looking to expand our range of pre-school licences and this hugely popular children's show is exactly what we are looking for to kick start 2012."
Jumbo also produces puzzles and games for eOne's Peppa Pig and Ben & Holly's Little Kingdom.