One in five now made on mobile, says BRC.
The BRC-Google Online Retail Monitor for Q4 2011 has shown an increase in online retail searches, driven largely by a rise in mobile and tablet search volumes, which were up 169 per cent year-on-year.
On Christmas day itself, mobile/tablet searches accounted for 26 per cent of overall retail searches. Pre-Shristmas, searches peaked on December 4th for mobile and tablets and a week earlier, on November 30th for all online retail searches.
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