Lisa Shapiro will have been in the licensing business for 14 years in May and she cites her greatest achievement as "having a reputation for being direct, professional and having respect within the licensing industry".

To read the full interview with Shapiro, click here.

Each week, My Life in Licensing will feature a different member of the licensing community, finding out how they started in the business and how their career has progressed since then.

If you would like to be considered for a future My Life in Licensing, email Samantha Loveday.

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