Competitive
London
Firm is confident its London 2012 lines are set for success as orders ramp up.
Extended mascot range features Wenlock and Mandeville sporting a new Union Jack look.
A to Z Maps, Magmatic, Oakley and Kinnerton among newcomers to programme.
Largest dedicated merchandise outlet yet for the Olympics is the first to open at an airport.
She Who Dares UK and Merrythought added to merchandise programme for next year's event.
Firm's parent company, Tandem, will produce official cycling equipment and wheeled toys.
Former Hit exec is marketing manager for licensing and retail.
The firm, recently appointed as a licensee for the London 2012 Games, has revealed its first ranges to buyers.
Firm to create collectable sticker collection featuring Olympic and Paralympic legends and hopefuls.
Ulster Weavers Home Fashions becomes latest licensee to join growing programme.