Aardman launches branded YouTube channels

Samantha Loveday

By Samantha Loveday

October 27th 2008 at 10:28AM
Aardman launches branded YouTube channels

Online video platform to feature classic and cult animation from Bristol-based firm.

Aardman Animations has joined forces with YouTube to launch another branded channel, Aardman's Darkside.

The channel will offer a selection of some of the company's more surreal comedies and shorts including Rex the Runt, The Adventures of Jeffrey, A Town Called Panic and Angry Kid (pictured).

The deal follows the launch of Aardman's first YouTube branded channel earlier this month. The Aardman Channel includes animation such as Wallace & Gromit: Cracking Contraptions, Creature Comforts and Morph.

These two new channels expand the reach of Aardman's roster of animated properties on new digital media platforms, with programming already available on iTunes, Hulu, Joost, Atom Films and a number of online and mobile platforms in the UK and internationally.

"YouTube is a key online video destination and we are very excited to be able to offer viewers our own brand channels," said Robin Gladman, digital content manager for Aardman Animations.