Animal Yoga stretches out into calendars, underwear and gift books

Billy Langsworthy

By Billy Langsworthy

March 9th 2016 at 10:38AM
Animal Yoga stretches out into calendars, underwear and gift books

Allsorts Licensing has teamed with Looking Good Licensing to develop the brand.

Allsorts Licensing has teamed with Looking Good Licensing to develop a number of its key brands, including Animal Yoga, across the UK and Europe.

Allsorts' Animal Yoga brand sees pigs, chickens, sheep, horses and wild animals take up yoga to 'help with general output and production and overall animal wellness'.

The brand has now been embraced across categories including calendars, clothing in C& A Europe, underwear in Top Shop and gift books.