Apparel and publishing partners snapped up by Pac-Man

Samantha Loveday

By Samantha Loveday

January 17th 2013 at 10:49AM
Apparel and publishing partners snapped up by Pac-Man

Blues Clothing, Titan and Pedigree Books on board for new-look franchise.

The UK licensing programme for Pac-Man and the Ghostly Adventures is continuing to build, with a trio of new partners coming on board.

41 Entertainment and UK licensing agent, Lisle International, have welcomed licensees in the apparel and publishing sectors.

First up, Blues Clothing is planning to launch children's and adult wear for autumn 2013.

Titan Publishing will launch a standalone Pac-Man and the Ghostly Adventures magazine, while Pedigree Books will publish a 2014 annual on August 1st.

"We are delighted to be working with three prestigious companies on this exciting licence," said Francesca Lisle, partner at Lisle International. "The iconic characters of Pac-Man and the Ghostly Adventures are instantly recognisable, lending themselves perfectly to clothing and we are naturally excited to see Blues Clothing's apparel line.

"As to Titan and Pedigree, these companies represent excellent partners for the property and we believe the final results will be great for both existing fans and those who will experience Pac-Man for the first time.

"With so much interest in the brand, we expect to announce several new deals in our market very soon."

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