CoolThink signs up Cartoon Network Originals

Samantha Loveday

By Samantha Loveday

April 10th 2012 at 10:37AM
CoolThink signs up Cartoon Network Originals

Firm to create fashion tees based on series and characters for young adult market.

Busy CoolThink Licensing has joined forces with Turner to produce apparel based on the firm's Cartoon Networks Originals brand.

CoolThink will now develop a t-shirt collection based on the series and characters of CNO, aimed at the young adult audience.

"We consider that the brand CNO has great potential in clothing for the Iberian market, and we feel confident that it will also be a success for worldwide agreements already signed with other fashion retailers," said Lluis Baqués, licensing manager at CoolThink. "We are proud to welcome CNO into our brand portfolio."

The apparel line is slated to launch for spring/summer 2012.

Meanwhile, CoolThink is also teaming with Carrefour for a collection based on Sonic the Hedgehog to tie in with the Euro football tournament this summer.

The tees will be available from May in all Carrefour shopping centres in Spain.