‘The introduction of these iconic shows and stories is very well timed, as we continue to build Boomerang as our second flagship to Cartoon Network,’ says Turner’s Patricia Hidalgo.
Following the launch of a stand-alone US Boomerang streaming service, Turner International is adding two original new series to its roster.
Dorothy & the Wizard of Oz and Wacky Races will join the line-up of animated properties for the company’s second flagship international kids channel Boomerang from June 2017.
“The introduction of these iconic shows and stories is very well timed, as we continue to build Boomerang as our second flagship to Cartoon Network and a strong kids and family brand across international markets,” said Patricia Hidalgo, CCO of EMEA kids and international kids strategy at Turner.
“Dorothy and Wacky both perfectly capture the inherent values of Boomerang and we’re confident that new and existing fans of the channel will love this latest offering from our sister-company.”
Boomerang’s portfolio boasts classic animations The Tom and Jerry Show, Be Cool, Scooby-Doo!, Bunnicula and Looney Tunes.
Plus, new Boomerang original production The Happos Family, as well as global and international acquisitions such as Grizzy and the Lemmings and Mr Bean: The Animated Series will also be available.