Painting Lulu sets blends physical colouring books with an interactive app.
FlyCatcher has signed a multi-year licensing agreement with Warner Bros Consumer Products for a line of interactive colouring sets.
Kids will be able to get creative with some of the most popular brands in the world including DC Comics Batman, DC Super Friends and Scooby-Doo.
Painting Lulu is a Paper-to-Digital colouring system that includes a paper coloring book, crayons, a stylus crayon, and a free app. The product allows kids to create personalised colouring pages by using the Painting Lulu coloring app.
"DC Comics and Scooby-Doo have enjoyed loyal fan bases for generations and we are thrilled to be able to partner with such power-house brands” said Shay Chen, CEO of FlyCatcher Inc.
"We are eager to work with the very best in the business in order to further expand Painting Lulu’s offerings in this category and this deal is a big step in that direction.”