Oestreicher previously held roles at the British Library, where he set up the brand licensing programme for four years.
Brand consultancy, Golden Goose, has revealed that Martin Oestreicher is joining the company as its latest account director.
Prior to joining Golden Goose, Oestreicher held roles at the British Library, where he set up the brand licensing programme for four years.
Adam Bass, director of Golden Goose, said: “We are working on some exciting new projects that will play to Martin’s strengths, and his ‘client-side’ insight will help us expand our licensee base still further.”
Elsewhere, Golden Goose has signed with HS1 to develop the licensing programme for the 150th anniversary of St. Pancras International Station, which Oestreicher will manage, as well as the Original Stormtrooper licensing programme.