Former Discovery exec becomes head of licensing for Random House Enterprises.
The Random House Group has unveiled a new division - Random House Enterprises.
The new arm will pursue multi-platform business opportunities, across TV, licensing and merchandising, gaming and live events.
Jo Edwards (pictured) has been appointed RHE's head of licensing. The former VP of international consumer products at Discovery Communications, will report to Nigel Waters, group commercial director at the Random House Group.
In addition, Chloe Johnson-Hill, previously publicity director at Jonathan Cape and Bodley Head, has joined the RHE team on secondment as manager for Randon House Enterprises (Events).
"I'm delighted that Jo, with her proven track record of entrepreneurship and delivery, is joining us as our first head of licensing," said Waters. "Together with our authors we are in the privileged position of creating and controlling world class content and it is our duty to look at all possible ways of taking our authors, their works and brands to the widest possible audiences."
Edwards added: "I am delighted to be joining Random House and working with my new colleagues as it invests in its development as a broader exploiter of IP rights and content."
Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Licensing.biz Daily Digest and Newsflash services. You can also follow Licensing.biz on Twitter and Facebook.