LazyTown live show ready for third run

Samantha Loveday

By Samantha Loveday

January 12th 2011 at 10:17AM
LazyTown live show ready for third run

Aines Group signs up again following successful two tours in South America.

LazyTown's first live show licensee - Aines Group - has signed its third production deal for the LazyTown Live theatre tour.

The agreement follows the success of the Group's two previous tours across South America.

"We are very happy to continue working together," said Adolfo Scheines, president of Aines Group. "As always, we are sure LazyTown Live will be a huge success in South America."

Dean Koocher, director at LazyTown, added: "LazyTown has superior value as a live show. First and foremost we were born as a live show and we can entertain children on stage like no one else can. LazyTown is known for motivating children to be healthy.

"Since most major consumer goods companies are trying to be healthier, LazyTown is heavily sought after for partnerships and live show sponsorship, which is a good sign for the tour's commercial success."

Aines Group has also recently completed its first Latin American tour of Spider-man Live.