The sessions will cover everything from the latest issues and trends to the fundamentals of how the licensing business works.
LIMA has announced a series of licensing education sessions to coincide with Licensing Expo 2017, under the banner Licensing University 2017.
The firm has assembled a wide range of business-boosting Licensing University sessions for Licensing Week 2017 that covers everything from the latest issues and trends to the fundamentals of how the licensing business works.
Licensing University takes place May 22-25 at Mandalay Bay Convention Center in Las Vegas, NV. It is part of Licensing Week, held concurrently with Licensing Expo, which is owned and organized by UBM and sponsored by LIMA. The Expo opens on May 23.
Kicking off Licensing University this year is Cole Gahagan, Chief Commercial Officer of Fanatics Inc., who will deliver the keynote address on Tuesday, May 23, at 8 a.m. Fanatics is at the nexus of the sports licensing business as an e-tailer, physical retailer and licensee, but Gahagan’s presentation will be of interest to all in the licensing business adapting to a rapidly changing retail landscape.
“Our Licensing University program is an invaluable resource that provides attendees with access to important information on a variety of topics that are fundamental to their organizations,” explained LIMA president Charles Riotto. “The many sessions and roundtable discussions also provide participants with the opportunity to connect with other industry professionals, opening the door to new collaborations and partnerships that can take their business to the next level.”
“This year’s extensive Licensing University calendar demonstrates our commitment to providing members of the industry with key learning opportunities at all levels of experience,” added Jessica Blue, senior vice president, Licensing, UBM. “The goal is for participants to take away valuable insight that can be applied in business, while offering a deeper understanding of the exciting prospects and new trends that exist in the marketplace.”