Nelvana drives success for Trucktown with new global licensing agents

Jade Burke

By Jade Burke

May 26th 2016 at 10:28AM
Nelvana drives success for Trucktown with new global licensing agents

New partners include the likes of Big Star, France TV Distribution, MON Licensing, B-Rights Iberia, Empire Multimedia Corporation and more.

Corus Entertainment’s Nelvana has appointed 14 new licensing agents for its CGI animated series Trucktown.

Each of the new partners will represent the property on a wide-ranging consumer products program, which will span across Europe, Asia, the Middle East and South America.

Some of the new partners include the likes of Big Star, France TV Distribution, MON Licensing, B-Rights Iberia, Empire Multimedia Corporation and more.

“We are thrilled with the traction Trucktown has received around the globe and look forward to building on the success of the property,” said Pam Westman, head of Nelvana Enterprises.

“Each of our international agents will help us create a winning licensing program that will offer Trucktown fans exciting new ways to immerse themselves in the standout brand.”