New partners for Garfield

By Lewis Tyler

March 27th 2012 at 1:41PM
New partners for Garfield

Bulldog brokers a duo of deals in apparel and accessories.

Garfield’s UK agent Bulldog Licensing has signed a pair of agreements which will see the cartoon cat appear on a range of new products.

Somerbond will make men’s nightwear and underwear and J Fox has signed a licence to develop Garfield accessories including bags, belts, wallets, hankies and toiletries with wash bags.

Bulldog MD Rob Corney commented: “We are very pleased to have brought on two major new licensees on board for the Garfield programme. We are experiencing significant levels of interest from the licensing community and are expecting to make mor announcements very soon – Garfield is one hot cat!”

Existing partners for Garfield include Blues Clothing, Brand Alliance and Silverknit for apparel, Sert MST for pet products, Whitehouse for amusement plush and Smiffys for dress up.