Family orientated channel to offer video on demand for first time ever.Ambitious channel KidsCo is to offer a video on demand service in South Korea - this is a first for the channel and follows an agreement between KidsCo and South Korean operator hanaTV, the leading IPTV firm in the territory.
The deal sees KidsCo programming including Babar, Madeline, Sonic the Hedgehog, Franklin and Rolie Polie Olie available on demand in the region.
KidsCo's presence in South Korea follows its strategic expansion into the world's TV markets. The channel is now broadcasting in key territories including Romania, the Middle East, Hungary, Russia, Turkey, Poland, Singapore, the Philippines and territories across sub-Saharan Africa.
It is likley that KidsCo will be airing in up to 40 territories including Europe and Latin America within the next 18 months.
"Our relationship with hanaTV is a milestone because it is KidsCo's first video on demand service and is an example of how children are trailblazing consumers and key drivers of new technology services," offered Paul Robinson, KidsCo's MD.