Pop up boutiques to appear for So So Happy

Samantha Loveday

By Samantha Loveday

November 25th 2010 at 9:54AM
Pop up boutiques to appear for So So Happy

Art Impressions planning to expand reach of lifestyle brand across the US.

Art Impressions is launching pop up shops for the holiday season for lifestyle brand So So Happy across the US.

Following the success of its debut at Gallery Nucleus' Sweet Streets exhibit, a range of galleries and toy boutiques - such as Munky King on LA's Melrose Avenue - will host pop up stores for the brand.

Apparel, bags, wallets, buttons, stickers, postcards, collector plush and toys, books, skateboards and limited edition giclee prints will all be available.

Collectible toy store Meltdown Comics on Sunset Boulevard in LA will open a dedicated 500 square foot So So Happy boutique on December 1st.

Developed in-house at Art Impressions a year ago, So So Happy already works with partners including Mighty Fine, Planet Sox, Toynami and Mimobot among others.