Ragdoll's Abney & Teal bolstered by new toy line

Samantha Loveday

By Samantha Loveday

January 6th 2012 at 5:31PM
Ragdoll's Abney & Teal bolstered by new toy line

Rainbow Designs adds property to portfolio; dolls, puzzles and games all planned.

A new collection of toys inspired by Ragdoll Productions' The Adventures of Abney & Teal will be shown for the first time at Toy Fair.

Rainbow Designs is planning to roll out products including Abney and Teal rag dolls, bean toys, a 24-piece puzzles and mix and match number and picture cards.

The show, created by the team behind the Teletubbies and In the Night Garden, premiered on Cbeebies back in September and achieved 250,000 average audience viewings per episode (HWC 0-3 and Kids 4-6, according to Barb) in October.

"We are delighted to have the opportunity to add the Rainbow touch to such an effervescent brand," said Rainbow Designs MD, Anthony Temple. "Our brand new Abney & Teal collection features creative, nostalgic and unique products which reflect the show's distinctive and bubbly feel.

"The Adventures of Abney & Teal offers toy retailers and gift buyers something fresh, fun and new with a traditional feel. Our Abney & Teal toys are both classic and contemporary, and the new collection sits wonderfully within our licensed character portfolio."