Boomerang will debut with a host of new, premium animated series many with characters that are already household names in Japan.
Turner Japan is launching three new channels in January next year, marking the first time that the Boomerang brand will be available in the region.
The initiative will also mark the introduction of two new services: Mondo Mah-jong TV and Tabi Tele. They join Turner’s portfolio of channels already vailable in Japan, including Cartoon Network, Mondo TV, TABI Channel and CNN International.
The three new channels will launch on dTV Channel, the streaming service from NTT Docomo.
Tom Perry, general manager of Turner Japan, said: “The launch of the three new channels with our partner NTT Docomo enables Turner to continue growing audiences in this very important market.
“Subscribers of dTV Channel will be able to experience a variety of unique local programming as well as some of the world’s most popular international animation localised for Japanese families.”
Boomerang will debut with a host of new, premium animated series many with characters that are already household names in Japan. Alongside the likes of Scooby-Doo and Looney Tunes, the reboot of the Hanna-Barbera classic Wacky Races is set to make its national premiere on the channel.