Books reach 50 million worldwide sales; iPhone game hits number one in App store.
Candlewick Press and Classic Media have revealed that pop culture icon, Where’s Waldo?, has reached two major milestones in two different mediums.
The Where’s Waldo? book series has now sold 50 million copies worldwide, while the Where’s Waldo? The Fantastic Journey game for iPhone and iPod Touch reached the number one position in overall applications on the App Store (US and Canada).
The game, created by interactive entertainment company Ludia, became the number one App within 48 hours of launch on December 9th. It continues to be in the top ten and number one in Games.
Since its first publication in 1987, Where’s Waldo? has become an international phenomenon, with the books being sold in over 30 countries and 25 languages, including Egyptian, Korean and Hebrew.