The Freeview channel London Live will launch its new kids strand with UK premieres of Heidi and iconic episodes of Power Rangers.
London Live, a Freeview TV channel based in the UK’s capital, is launching a new children’s programming strand, Bounce.
Having partnered with content distributors Saban Brands and Studio 100, the new strand will feature a host of popular children’s programming, including Heidi, Digimon and three seasons from the 24 year series library of Saban’s Power Rangers franchise.
Mighty Morphin Power Rangers, Power Rangers Lightspeed Rescue and Power Rangers S.P.D. will each feature.
Bounce will broadcast Monday to Saturdays, delivering content for children aged four to 15 in and around the capital.
Lucy Myers, London Live’s programming director, said: “With over three years audience growth under our belt successfully delivering a multi-genre channel across news., entertainment, factual and film content, the summer school holidays are perfect timing to launch our children’s programming strand, Bounce.
“A dynamic, fun and enegetic strand for boys nad girls, the combination of exclusive content including UK premiere series Glitter Force and Heidi, alongside well-loved titles such as Power Rangers and Digimon, perfectly complements our continuing programme strategy of curating the best quality content for London audiences.
“We are confident Bounce will delight children and parents alike.”
Martin Krieger, head of global distribution at Studio 100 Media, added: “We are very enthusiastic that our series Heidi, Tashi and K3 Animation are part of the launch programme of Bounce. It is great to join forces with a new partner that puts that much effort into this new programming strand. We are convinced it will win over kids and families watching London Live.”
Plans are already underway to launch a Bounce app in early 2018, supported by features that will give parents control of their kids’ viewing.
Bounce will launch with a consumer activation at Alexandra Palace’s Summer Festival on Saturday July 22nd.