CreaCon hires new director of products and licensing

CreaCon Group has further expanded its international licensing team with the appointment of Linda Vabo as director of products and licensing.

Vabo (pictured) will be responsible for leading the global product and licensing strategy for City of Friends. She will manage all product development, licensing and partnerships, international live events and the global online shop.

She will head up the international licensing team within CreaCon Group and manage partnership relations with Plus Licens and Parthenon Entertaiment, the international and UK licensing agents.

"Linda brings a wealth of licensing and television experience to CreaCon Group, and she will be instrumental in working with licensing partners to deliver world class licensing opportunities for City of Friends," said Carl Christian Hamre, CEO at Creacon.