Four-year deal with writer and exec producer is unique in children's TV animation.
Results reflect decline in Transformers and GI Joe movie-related revenue; group revenues increase for period.
But entertainment and licensing segment net revenue up 26 per cent thanks to movie boosts.
Transformers 2 and GI Joe help lift segment net revenues to $41.6m for Q3.
Transformers, GI Joe and Nerf all boost toy company.
Titan Books rolling out Mission Dossier to accompany Paramount film.
2009 will see the roll out of the largest apparel line-up in the firm's history.
Top toy company exec talks Transformers, GI Joe and why 2009 is no transition year for Hasbro.
Star Trek, Transformers and GI Joe to feature in special promotions throughout restaurant chain.
Toy co looking to Transformers, GI Joe and Wolverine to drive momentum.
Firm scores distribution deal for My Little Pony, Transformers and GI Joe.
Accessories and products for games devices, iPods and mobile phones on the way.
GI Joe and Transformers: Revenge of the Fallen to be highlights of firm's New York presence next week.
Title set to arrive on all major platforms this summer to tie in with film release.