Over half of all ads aired during X Factor finals used well known song or licensed piece of music.
The image rights firm adds the silent movie star to its portfolio of iconic Hollywood stars.
Celebs were used in 29 per cent of ads during the finale weekend, an increase of 45 per cent year-on-year.
Consultancy will represent the property for international advertising and promotional activities.
Gluten-free bakery brand launches £3 million UK ad blitz after deal with Greenlight.
Firm helps to licence names, posters and logos for a number of musicals featured in new title.
Firm to produce series of limited edition motorcycle helmets.
Firm to represent personality rights of legendary martial artist.
How the estate of Michael Jackson has handled the licensing market so far.
How the estate of Michael Jackson has handled the licensing market so far.
Estate of inventor to use firm's global reach to expand licensing activities.
Work of graffiti artists now available for brand product licensing opportunities.
IP services company to manage licensing activities for country stars.
Classic Hollywood actress becomes two 'personas' for new campaign from Greenlight.
Greenlight's Mark Sherman on pop's powerful potential in the licensing market.
AT New Media brokers deal between Disney Mobile and Greenlight Rights.
Greenlight secures Christmas placement for Albert Einstein products.
Greenlight emerges with plans to expand offering to include talent negotiation.
Limited edition motorcycles, racing gear and other apparel to roll out inspired by iconic American actor.