Competitive
London
French hypermarket to use emoticon inspired brand in its back to school/work promotion.
Italian publisher on board to produce novelties and stickers for SmileyWorld.
DTR inked with US music lifestyle retailer.
Brand signs giftware licensee Edit for range of emoticon inspired contact lenses.
Clothing range to appear from summer 2011, supported by in-store promotions.
Youth fashion retailer seals DTR for 50 products including jewellery, stationery and toys.
Firm to produce branded promotional products for key clients across Europe.
New two-year deal signed with Simon and Schuster for a five title range.
The Smiley Company has unveiled its latest property, AniSmiley.
High Street fashion retailer to stock organic women's tees for two brands.
New deals inked with Standaard Uitgeverij and Rosman.
Mobile phone accessory specialist to produce a Smiley branded line.
New apparel collaborations revealed for spring/summer 2010.
Asia chain reports strong sales for exclusive unisex apparel line.
Belgian-based specialist bumping up portfolio, with latest brands including Smiley and Punky Fish.
Smiley World Octopus Ornaments available for Hong Kong population.
New partnership with the Hutchinson Group will help to establish brand in territory says firm.
Raft of new books on way as emoticon inspired brand looks to grow publishing portfolio.
Firm announces appointment of Jemma Morgan who will bring proven ability and a positive outlook to the new role.
Push into Japanese market for Smileyworld continues at the Licensing Asia show.