Competitive
London
Licences signed in promotions, apparel and back-to-school.
Three new lines to hit stores from firm's in-house fashion division.
London's Shoreditch plays host to new shop showcasing Smiley products.
Former Atari, 4Kids and Blues exec is new head of international licensing and business affairs.
French hypermarket to use emoticon inspired brand in its back to school/work promotion.
Firm to create official 40th anniversary art collection.
The two companies have come to an agreement over their pending trademark dispute in the US.
New range will include skateboards, longboards, rollerboards, bikes and scooters.
A range of ‘edgy’ Smiley t-shirt designs from Santex will be sold at the retail chain.
Firm creating special 'Happy Now' Take That tour t-shirt to raise money for charity.
German stationery firm will produce Smiley back-to-school items.
Italian publisher on board to produce novelties and stickers for SmileyWorld.
Deals signed in Asian, European and US territories.
DTR inked with US music lifestyle retailer.
Firm hires Pacific Licensing Studio as consumer products representatives through territory.
Brand signs giftware licensee Edit for range of emoticon inspired contact lenses.
New youth-targeted label chosen as the face of underwear brand Schiesser.
Firm to create new line of licensed B2B promotional products.
Youth fashion retailer seals DTR for 50 products including jewellery, stationery and toys.
High Street fashion retailer to launch exclusive t-shirt design in all stores.