Entries in ‘the x factor’ (22)

Music and celeb endorsements boost ad industry in 2011
13th December 2011, 10:50am

News: Music and celeb endorsements boost ad industry in 2011

Over half of all ads aired during X Factor finals used well known song or licensed piece of music.

Rank Group secures X Factor deal
9th December 2011, 10:39am

News: Rank Group secures X Factor deal

Three-year agreement sees the company become official gaming partner.

Chicago Town renews X Factor deal
22nd August 2011, 8:00pm

News: Chicago Town renews X Factor deal

Pizza brand launches limited edition for the second year running to tie in with talent show.

FME adds EVP brand management and marketing
22nd August 2011, 5:03pm

News: FME adds EVP brand management and marketing

Kate Schlomann to join firm in November from Nickelodeon and Viacom Consumer Products.

FME reveals raft of promotions in licensing team
9th March 2011, 3:40pm

News: FME reveals raft of promotions in licensing team

Firm makes four key appointments within the North American licensing group.

Pepsi fizzes as official sponsor of X Factor US
4th January 2011, 5:17pm

News: Pepsi fizzes as official sponsor of X Factor US

Deal includes off-air marketing partnership, as well as show placements.

HarperCollins to publish X Factor winner's books
22nd November 2010, 10:23am

News: HarperCollins to publish X Factor winner's books

Talent show brand extended further off air with new two-year deal.

X Factor Top Trumps on the way
23rd September 2010, 4:04pm

News: X Factor Top Trumps on the way

Auditions: Best and Worst is inspired by the auditions from series one to six of the show.

X Factor magazine launches
14th September 2010, 9:55am

News: X Factor magazine launches

FremantleMedia Enterprises and Syco roll out official publication for top talent show.

Nokia launches X Factor app
6th September 2010, 10:16am

News: Nokia launches X Factor app

Official mobile partner unveils the first exclusive application for the show.

Ingo Devices picks up The X Factor
1st September 2010, 10:20am

News: Ingo Devices picks up The X Factor

Firm to produce electronic branded devices and accessories for the hit talent show.

Chicago Town launches X Factor pizza
20th August 2010, 9:52am

News: Chicago Town launches X Factor pizza

Arrival backed by £2 million marketing campaign to tie in with the seventh series of talent show.

Track listing for X Factor video game revealed
12th August 2010, 3:31pm

News: Track listing for X Factor video game revealed

Lady Gaga, U2, Blondie, Britney Spears and Queen among artists featured on Deep Silver title.

Syco and FME launch The X Factor magazine
23rd July 2010, 10:28am

News: Syco and FME launch The X Factor magazine

The new magazine under The X Factor brand in the UK will be published by Haymarket Network.

VEGAS 2010: Fremantlemedia rolls out X Factor programme
11th June 2010, 9:52am

News: VEGAS 2010: Fremantlemedia rolls out X Factor programme

The firm has announced a raft of new deals for the property in the UK.

VEGAS 2010: Deep Silver readies The X Factor game
9th June 2010, 10:00am

News: VEGAS 2010: Deep Silver readies The X Factor game

Firm signs exclusive agreement with FremantleMedia for a multi-territory console game based on the show.

THE BIG INTERVIEW: David Luner, SVP Int. & Consumer Products, FME US
18th May 2010, 10:45am

News: THE BIG INTERVIEW: David Luner, SVP Int. & Consumer Products, FME US

We talk American idol, Britain's Got Talent, digital moves and growing its third party brands.

APPAREL MONTH: Aykroyds has the X Factor
26th February 2010, 10:10am

News: APPAREL MONTH: Aykroyds has the X Factor

Licensee and Fremantle continue to work on girls and ladies nightwear for the hit show.

FME preps X Factor blitz
21st August 2009, 9:00am

News: FME preps X Factor blitz

Licensing drive moves up a gear ahead of series six premiere this weekend.

PUBLISHING MONTH: Britain's Got Talent and X Factor annuals due
20th April 2009, 10:33am

News: PUBLISHING MONTH: Britain's Got Talent and X Factor annuals due

FremantleMedia partners with Pedigree Books for first ever annuals for top entertainment brands.

22 articles