Licensing.biz Licensing industry news – Apparel, Art & Design, Entertainment, Food & Drink, Publishing, Retail, Sports, Toys & Gifts

Whether it’s in the revival of the Masters of the Universe franchise, the ongoing celebrations for the 75th anniversary of Thomas and Friends, or the new waves that its pre-school brand Fisher-Price is making across markets right now, Mattel is well and truly tapping into the nostalgia trend this year. …

Nuremberg’s annual Spielwarenmesse is to take place in the summer of 2021, a move from its usual January/February slot in response to the current measures in place regarding the persistent Covid-19 pandemic. For the first time in the show’s long history, the large scale toy fair has been postponed until …

The pop culture apparel specialist, Original Stitch and its Pokémon-centric brand, Pokémon Shirts has kick-started a new initiative to re-purpose and create a collection of Pokémon keychains from fabric remnants left in the creating and tailoring process of its popular line of clothing. As part of the initiative, the first …

Of the many changes necessitated by the arrival of the pandemic, a common experience that we have all shared over the course of the past nine months of lockdown, is that – in some capacity or another – it has made home cooks of us all. With more time spent …

Following the recent announcement of his first cookbook and a new BBC TV show, Omari McQueen has appointed Brands With Influence to develop and widen a merchandise and licensing programme around the 12-year-old and his new vegan brand, Dipalicious.  McQueen is already taking the world by storm and cooking up …

With the tagline ‘Seriously Mixed Up Fruit’, Vimto already spans a wealth of foods and drinks from Vimto Fudge packaged in artwork that will take consumers on a trip through the brand’s history, to the more contemporary looking, and sounding, Vimto Candy Spray. But with a new licensing agent in …

The film, television, and entertainment production unit, MGM has partnered with TCG Entertainment, a leading producer of touring live productions, to launch a new live Films in Concert Series featuring Rocky and Legally Blonde. Set for a summer 2021 launch, the partnership will mark the first time that audiences around …