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Actress and founder of Goop.com to discuss her strategy for global expansion.

Gwyneth Paltrow to give keynote address at Licensing Expo

A-list actress Gwyneth Paltrow will deliver the keynote address at this year’s Licensing Expo.

Paltrow will speak at 11.30am on the first day of the show – which runs from June 18th to 20th at Mandalay Bay Convention Center, Las Vegas.

The founder of Goop.com, a digital media company and lifestyle resource, Paltrow is also the co-owner of the Tracy Anderson brand, which is a first time exhibitor in the Fashion District.

Her presentation – Brands on the brink of global expansion – will discuss her strategy for global expansion.

It will be followed by a question and answer session with her business partner, fitness expert Tracy Anderson (pictured with Paltrow).

The session will be moderated by Tony Lisanti, editor in chief of License Global magazine.

The keynote address is free for registered show attendees, although Advanstar recommends arriving at least ten minutes early as there will be limited space.

For further details on this year’s Licensing Expo, simply click here.

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