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Branded confectionary firm also celebrates its 20th anniversary this year.

Bon Bon Buddies wins Queen’s Award for Enterprise

Provider of licensed character and branded confectionary Bon Bon Buddies has been awarded the Queen’s Award for Enterprise for International trade.

The South Wales-headquartered firm is led by founder and managing director Chris Howarth. It also celebrates its 20th anniversary this year.

Sales grew to £13 million by 2003 and were further bolstered shortly after the company launched into export markets. Sales continued to grow rapidly year-on-year, rising to £39 million in 2012.

The Queen’s Awards for Enterprise "are in recognition of outstanding achievement in innovation, international trade and sustainable development by UK businesses". 

Winners are announced on the Queen’s birthday every year.

Employing 155 staff, Bon Bon Buddies now has eight dedicated European sales and logistics facilities with further distribution in Central Eastern Europe, the Middle East and China. The company also owns its own chocolate factory.

Bon Bon Buddies product range includes confectionery with characters such as Disney Princess, Cars and Minnie and Mickey Mouse, Spider-Man, Moshi Monsters, Barbie, Monster High, Super Mario Bros, One Direction and more.

Howarth said: “We are thrilled to have received this accolade which celebrates outstanding achievements in UK businesses. 

"Winning a Queen’s Awards for Enterprise is an honour for the company and great recognition of our continued success and sales in the overseas confectionary markets as well as recognition of the exceptional work of our team.

“Looking forward, our strategy is focused on increasing our market position as Europe’s leading supplier of every day and seasonal licensed character and branded confectionary. We aim to further grow sales over the next five years to in excess of £80 million and the proportion of non-UK sales from 57 per cent to over 75 per cent.” 

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