Ragdoll Worldwide’s pre-school property The Adventures of Abney & Teal will welcome a raft of new toy and publishing lines this autumn.
Master toy partner Rainbow Designs has already enjoyed success with its rag dolls, small beanies, games and puzzles.
Joining these in July will be squeezy Neep plush and wooden dominoes, while puzzle and racing Poc Pocs will arrive later in the autumn.
Good early sales followed a trial in John Lewis, while products have also performed well in Waterstones and Waitrose.
The AIS buying group, plus Debenhams.com and Amazon have also reported good sales, while Boots has launched the products online and will continue with solid listings for autumn/winter.
In addition, good listings have been secured with Sainsbury’s and Rainbow has also seen a high number of repeat buys from the indie sector.
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