Sanrio partnered with The Langham Hotel in Melbourne for a series of sell out High Tea events throughout July, featuring Mr Men and Little Miss inspired finger food and activities.
Parents and children were able to enjoy the ambiance of the Aria Bar, and were treated to themed delicacies including Little Miss Sunshine honey joys, Little Miss Dotty fairy bread, Mr Jelly orange slices, My Daydream cookies, Mr Messy fairy floss cupcakes, Mr Skinny cheese sticks, Mr Tickle spaghetti tarts and Little Miss Twins mini scones.
As well as the food, children were also given a Mr Men and Little Miss activity set including a colouring book, textas and a figurine of their favourite character to take home.
"Our partnership with the Langham Hotel was hugely successful, with sold out sessions and glowing reviews from local media and mummy bloggers," said Yvonne King, director of Haven Licensing, which brokered the deal. "It shows the versatility of the Mr Men & Little Miss brand and how we can creatively tailor products and experiences to engage fans young and old."