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Fans can mix-and-match the socks they wear.

Roy Lowe & Sons teams with Bulldog for collectable Shopkins socks

With odd socks becoming a new fashion trend, Roy Lowe & Sons is teaming with Bulldog for collectable Shopkins socks.

Fans can collect their favourite Shopkins characters and mix-and-match the socks they wear.

The essentials department at Tesco found space for a collectable FSDU in 250 stores for the socks. Each FSDU contains blind bags containing a collectible Shopkins character sock and a sticker sheet.

"We always look for product innovation from our master sock licensee," said Bulldog’s Rob Corney.

"Roy Lowe and Sons have not failed us here – the product is fun and fashionable, a perfect complement to the Shopkins product range."

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