DHX Media has signed two non-exclusive content distribution deals with SVOD operators in China.
China’s leading online entertainment platform iQiyi has acquired AVOD and SVOD rights to more than 400 half-hours of content which includes classic Teletubbies, Paddington and Caillou.
Elsewhere, online video company LeTV has acquired OTT TV (Smart TV and set top box) and web broadcast rights to 313 half-hours of classic Teletubbies in English and Mandarin-language
“China is increasingly becoming one of our key territories for distribution growth and these deals further boost the presence of our brands, particularly Teletubbies which has an existing fan base in China," said Josh Scherba, SVP distribution at DHX Media, said
"Leveraging our large selection of Mandarin-dubbed shows, we are ideally positioned to provide kids and family content to operators in this rapidly growing market.”
Teletubbies has history in this space, being the first Western pre-school property to air in China.