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Golden Goose bolsters presence in Germany with HL Licensing partnership

Brand licensing consultancy Golden Goose has expanded its presence in Germany thanks to a new partnership with German licensing experts HL Licensing.

With a focus on building the Men’s Health, Women’s Health and Runner’s World programmes, the new deal will ensure "manufacturers in the German speaking markets have access to the power brands represented by Golden Goose."

Owner of HL Licensing, Heiko Lammers, said: “We are very excited to be working with Golden Goose and have already had significant interest from brands and manufacturers who recognise the strength of the Men’s Health, Women’s Health and Runner’s World brands."

Golden Goose’s director, Adam Bass, added: “HL Licensing shares our commitment to developing high quality, brand-building licensed products."

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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