Home / Entertainment / Barbie teams with MSGM Kids for new capsule collection

Barbie teams with MSGM Kids for new capsule collection

MSGM Kids has revealed it is teaming up with Mattel’s fashion doll Barbie to develop an activeware capsule collection for girls.

Designed for kids aged from four to 14-years-old, the capsule range is a mix of activeware and streetwear styles that have taken inspiration from MSGM’s womenswear line.

Barbie by MSGM Kids will also feature 30 pieces and was first unveiled during the International fashion fair Pitti Bimbo on June 23rd 2016.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

Check Also

Brand Licensing Europe schedules London ExCeL show dates until 2024

Brand Licensing Europe, the European event for the licensing industry, has confirmed its annual event …