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The Care Bears team with Boy Meets Girl for high street fashion line

The Care Bears are taking further steps in High Street fashion thanks to a new partnership with the fashion-forward Boy Meets Girl brand.

The limited edition collaboration is set to launch exclusively at the high-end Paris retailer Colette this month and will feature Care Bears themed hoodies, sweats, sweatshirts and t-shirts.

Care Bears brand owner, American Greetings Entertainment has revealed that the Boy Meets Girl brand is slated to create an exclusive Care Bears 35th anniversary collection in early 2017.

Stacy Igel, Boy Meets Girl founder and creative director, said: “I grew up loving Care Bears and now my whole family is filled with Care Bears fans, including my 22-month-old son.

“I am thrilled to contribute a unique spin on Care Bears that connects Boy Meets Girl’s loyal fans to a brand beloved for so many years.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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